the future of collaboration
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Work has become less formal and more collaborative, and thus inherently social. Many work spaces have adapted throughout the years but the conference room has largely remained unchanged for decades. The SW_1 Collection for Coalesse rethinks the conference setting and the notion of live/work. This became the focus of our project for Coalesse.

The challenge was to create a clearly differentiated solution that addressed the attitudes and needs of today’s creative class and forward-thinking corporations. Given the conference room has changed very little in its formal approach over the years, the design team was focused on creating a relationship between the chair and table that offered a more relaxed but alert condition. Supporting more social engagements and informal behaviors, the SW_1 Collection promotes a relaxed “lean back” attitude through its physical proportions, materials and composition.

Customize

ULTIMATE CUSTOMIZATION

Versatile Architecture
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A great deal of attention and detail were invested in creating a collection that offers longevity and sustainability. The SW_1 Collection was created as a kit of parts, offering a system of endless configurations from customizable tabletops to recycled/recyclable cast aluminum legs. The lounge seating upholstery and breathable knit mesh can be tailored to fit in a range of environments, and individual components are designed to be interchangeable and easily refreshed. Ultimately, this allows the consumer to get involved in the brand and invested in creating their unique workspace.

LIFE | STYLE

THE INTERSECTION
OF LIFE + WORK
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SW_1 is an eloquent rethink on the meeting room and a fitting solution for the new realities of live/work collaboration. Lower and more intimate, wider and more comfortable, lounge-inspired yet task-oriented, the timeless 50+ piece collection offers a whole new system of possibilities to inspire great work.

Hands on

Realization
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Bringing SW_1 to life from a sketch to realization was about applying our own collaborative process to the project. What started out as a design brief for a low conference chair and table, evolved into a 50+ piece collection. Through our iterative approach and Scott Wilson’s background at Nike, alternative materials and processes were considered, ultimately creating a complete system of interchangeable and customizable designs.