Cresco Labs launches hemp CBD subsidiary—expands reach of House of Brands. New Subsidiary Facilitates Cross-channel Opportunity to Distribute its Products in all 50 States through Sales of Hemp-based CBD.
Experienced marketing executive Gregory Butler joins MINIMAL, a global award-winning design firm founded by Scott Wilson, as operating partner. Butler will oversee MNML Ventures, the creative capital accelerator of MINIMAL.
2018 was an eventful year for MINIMAL. We engaged in exciting new partnerships, saw a number of our designs hit the market and win awards, and made our mark across a diverse range of industries. Our team approaches design holistically—bridging the gaps between product design, engineering, UX/UI, branding, and strategy—to create meaningful impact and build value for our clients.
Scott Wilson and MINIMAL have decided to partner closely with Chicago’s Cresco Labs, one of the of the largest vertically integrated, multi-state cannabis companies in the U.S., to elevate their entire consumer experience. Through MNML Ventures, the creative capital accelerator of MINIMAL, Wilson will assume the role as Chief Experience Officer alongside his pre-IPO investment in Cresco, where he and the MINIMAL team will extend Cresco Labs’ mission to professionalize and modernize mainstream cannabis for medical patients and emerging recreational users.
MINIMAL brought home two gold International Design Excellence Awards from this year's IDSA award ceremony for the TURF Acoustic Tile System and HBF Fulton Rocker. We're honored to be recognized amongst the 145 winners of one of the world's most rigorous and prestigious design competitions.
MNML may have just turned 10, but our roots have been running deep in the Chicago West Loop for 22 years. To celebrate our love for this city and the neighborhood we've made our home, we’re excited to have worked with muralist and artist Lauren Asta to bring her work back to the Fulton Market District.
These first six months of 2017 have been blanketed in unrelenting noise that’s almost impossible to escape. Luckily at this year’s Chicago NeoCon, we’re launching three products that will filter out the noise and provide opportunities to relax in privacy to find your signal. Work hard in silence and let success be the noise.
We are thrilled to announce Wilson Fong has joined the team as Partner in MNML Ventures, a new group within the MINIMAL portfolio of companies. The focus will be on funding, mentoring, connecting and amplifying early stage companies.
The Compasso d′Oro is the oldest industrial design award of Europe and one of the greatest honors of industrial design in the world. We are thrilled that Scott Wilson's design, Sisifo, for Artemide, has been awarded a 2016 honorable mention.
“mHUB builds on Chicago’s history as a home for hard-working men and women with bold vision and big ideas,” Mayor Emanuel said. “mHUB will unite the manufacturing sector with our vibrant technology-focused entrepreneurial scene, and will encourage new and existing manufacturing as a driver of growth for our city thanks to new applications in product development and manufacturing.”
MINIMAL is pleased to announce that Greg Meyer has joined the firm in the role of Director of Client Development. He brings over 20 years of experience successfully identifying and cultivating key relationships with Fortune 500 companies, challenger firms, venture capital and startups.
Now entering its 8th year, leading product design and brand innovation firm, MINIMAL, has brought on Eliot Schreiber as president, partnering with company founder and chief creative officer, Scott Wilson, to drive MINIMAL’s future growth.
2015 was action-packed, fueled by expansion and growth. We’d like to thank our phenomenal clients, partners, fellow risk-takers, rule-breakers, and doers who helped make it happen. We’re looking forward to 2016, but before we do, let’s revisit the milestones that made 2015 simply disruptive.
With the kick-off of football season well underway, DICK’S Sporting Goods, in partnership with inventor Dr. David Frey and product development firm MINIMAL, launches ZONE, a game-changing professional-fit mouthguard. ZONE Mouthguards, available exclusively in a majority of DICK’S stores nationwide, feature a patented Fit Zone™ material technology that allows athletes of all ages and levels to create an individualized, affordable mouthguard without the pain and hassle of boiling.